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On the Perils of Management Access & Straying From Process: Our Adventure With Jones Soda

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We were initially skeptical about Jones Soda, but after meeting with management, we were left with a decidedly different, opposite impression. A few weeks later, we realized we hadn't taken management's comments with the requisite grain of salt they deserve. Here, we discuss how we allowed ourselves to be misled, what we've learned, and what we think about the company today. Continue reading

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